Hi, I'm Ginger

I'm creative

Hire me now

 

Ginger Pickett

Creative graphic designer and front-end web developer

Personal info

Name: Ginger Pickett

E-mail: [email protected]

Phone number: 904.994.8195

Hobbies: Gardening, investing, walking, caring for animals

About me

Hello,
I have over 17 years of experience in UX/UI and graphic design ranging from front-end web development such as custom microsites, websites and HTML emails to creating marketing materials, campaigns, social media ads and infographics for businesses. I have extensive working knowledge of HTML5, CSS, content management systems, email marketing, social media and typography. I have advanced software skills in Microsoft Office including SharePoint and PowerPoint as well as Adobe Illustrator, InDesign, Photoshop, XD and Dreamweaver.

Why choose me

My experience demonstrates my aptitude to accomplish graphic and digital design jobs successfully. I am confident that my experience combined with an intense will to succeed, ability to quickly grasp new knowledge and team player would allow me to make positive and valuable contributions to your company. My previous experience has allowed me to develop effective leadership, motivational, training and customer service skills. These jobs have demanded performance under stressful conditions and accurate problem solving, therefore, increasing my potential to accept difficult challenges and more responsibility.

Here is my vision

I am passionate about building websites and creating graphics. As a designer, it is my job to bring your vision to reality. My focus is to provide outstanding design solutions that would grow your company and provide success.

I'm ready for your projects. Hire me now!

Contact me My resume

Check out my work

Below are a few examples of my designs and web projects I have completed over my career. To get a closer look of any of my designs, just click on the image.

Genomic Life Member Platform email

Genomic Life Member Platform email

digital

Genomic Life spouse email

Genomic Life spouse email

digital

Genomic Life: Consumer Reasearch Brief

Genomic Life: Consumer Reasearch Brief

digital, print

Genomic Life: Consumer Insights on Genetic Testing white paper

Genomic Life: Consumer Insights on Genetic Testing white paper

digital, print

Genomic Life testimonial flyer

Genomic Life testimonial flyer

digital, print

Genomic Life employer presentation

Genomic Life employer presentation

presentation

Genomic Life member facing presentation

Genomic Life member facing presentation

presentation

BenefitWallet: Covid microsite

BenefitWallet: Covid microsite

digital

BenefitWallet: Miller microsite

BenefitWallet/Miller's Pet Shop microsite

digital

BenefitWallet: Taxes and your HSA email

BenefitWallet: Taxes and your HSA email

digital

BenefitWallet: Activate your HSA email

BenefitWallet: Activate your HSA email

digital

BenefitWallet HTML e-mail

BenefitWallet: 3 Ways to build on your health benefits HTML e-mail

digital

BenefitWallet: FSA funds expire email

BenefitWallet: FSA funds expire email

digital

BenefitWallet debit card email

BenefitWallet: Take control of health care spending email

digital

BenefitWallet: Benefits Design Guide form

BenefitWallet: Benefits Design Guide for FSA, HRA and Commuter Spending Accounts form

digital

BenefitWallet product branding

BenefitWallet product branding

digital, print

BenefitWallet mobile flyers

BenefitWallet mobile flyers (revised brand)

digital, print

BenefitWallet overview flyer

BenefitWallet overview flyer (revised brand)

digital, print

BenefitWallet spend flyer (older brand)

BenefitWallet spend flyer (older brand)

digital, print

BenefitWallet postcard

BenefitWallet postcard

print

BenefitWallet/Watlow postcard

BenefitWallet/Watlow postcard

print

BenefitWallet Storyline 360 presentation: The advantages of an HSA

BenefitWallet Storyline 360 presentation: The advantages of an HSA

presentation

BenefitWallet investment presentation

BenefitWallet: Investing Your HSA presentation

presentation

BenefitWallet Solutions Overview presentation

BenefitWallet Solutions Overview presentation

presentation

BenefitWallet: HSA 101 presentation

BenefitWallet: HSA 101 presentation

presentation

BenefitWallet: Connect & Thrive presentation

BenefitWallet: Connect and Thrive presentation

presentation

Meditation flyers

Meditation flyers

print

OneJax brochure

OneJax brochure

print

OneJax Humanitarian Award Dinner invitation

OneJax Humanitarian Award Dinner invitation

print

OneJax Thanksgiving Gratitude Service

OneJax Thanksgiving Gratitude Service

print

Allstate microsite

Allstate microsite

digital

Allstate presentation

Allstate presentation

presentation

Eddy Awards campaign

Eddy Awards campaign

print

My powerful skills

I have worked professionally as a web and graphic desinger for over 17 years and continuously study, read and complete online learning programs to stay abreast on the latest in design and coding. I consider myself a creative who loves to design and code.

%

Adobe InDesign

%

Adobe Illustrator

%

Adobe Photoshop

%

PowerPoint

%

HTML5/CSS3

%

Adobe Dreamweaver

What I can do

I can provide strategic creative design in branding, marketing, infographics, web and campaigns.

Responsive web design

Build for every platform.

Graphic design

Informative print design and production.

Social media marketing

Grow your business organically.

Branding

Creating an image around your product/service.

E-mail marketing

Get direct response.

PowerPoint

Create smart and elegant presentations.

My goal to you

From logos to web layouts, I will take on any task to provide stunning quality designs. My goal is to listen, observe and understand your desire outcome and bring that outcome to life.

How I do it

Each project is unique, but I follow these simple steps.

Planning

I first meet and listen to key stackholders to ensure all the important details are captured about the project. Your story becomes the basis for my work. Together, we’ll set long-term goals for your marketing needs. I then research competitors and design traits of your industry to help inspire original ideas of my design decisions.

Sketching out a web design

Development

Using research I gathered, I will begin working on creative ideas to achieve your goals. Depending on the project, the development stage may involve sketching out thumbnails, mockups or graphic elements. Larger and more significant projects, like logo development and web design, may require more fine-tuning and several iterations before moving into design.

Developing a logo

Designing

Whether it’s web or graphic design, I will use best practices and work with you to finalize the project. I will provide working designs and take you through the process of how I made specific aesthetic decisions, answering questions along the way.

Design the finish product

Production

When all designs are finalized and approved, I facilitate launching the assets in the appropriate formats. I provide you with continued support to ensure a continued consistency through all your marketing efforts.

Final production of a website

Do you like my services?

I am a highly motivated and hard working individual aspiring to be sucessful in the web and graphic design world. I am a fast learner, forward-thinker and a team player.

Hire me now

My experiences

My work experience has provided me an opportunity to master many skills which could be very valuable to your organization.

11/22 - Present

Cigna Healthcare

Lead Presentation & Graphic Designer

Design and execute a variety of projects such as guides, training collaterals, logos, infographics, social media and web graphics and presentations for the broker and training teams. Assisted in the launch of the new Broker social media page by designing social media ads, which has increased Broker engagement by 15%. Develop and design engaging email campaigns, which has increased click through rates by 20%.

04/22 - 07/22

Genomic Life

Senior Graphic Designer

Created a new strategic brand identity to support corporate internal and external communications. Designed and created new digital marketing communications for the sales and product development teams, including HTML emails, social media ads, digital forms, case studies,presentations and collateral visuals.

01/17 - 03/22

Conduent HR Services

Senior Creative Consultant, BenefitWallet

Developed customized materials for B2B and B2C to support successful implementation, campaigns and health plan enrollment; includes 40 responsive microsites, 500+ HTML email marketing campaigns, 100+ marketing collateral, 150+ interactive forms and infographics.

07/14 – 01/17

University of North Florida

Assistant Director of Operations

Oversaw the coordination and administration of all aspects of OneJax including staff, event productions, programs and projects. Designed marketing materials, HTML email communications, social media campaigns and redesigned website to support programs/events.

09/12 - 07/14

Allstate Benefits

Electronic Media Specialist

Developed engaging graphics, created microsites, HTML emails and WordPress newsletters for corporate clients. Maintained the department SharePoint website, including Nintex workflows.

04/12 - 09/12

New Horizons Computer Learning Center

Instructor

Conducted instructor-led courses to small groups of adults. Delivered training in InDesign, HTML, CSS, Acrobat X Pro, SharePoint Designer, Visio, Access, Excel, Word, PowerPoint and Outlook.

08/05 - 06/21

Various Clients

Freelance Designer

Developed and designed websites and print media including flyers, business cards, brochures, logos, stationary and invitations.

07/03 - 06/11

Schultz Center for Teaching and Leadership

Director of Creative Services/Manager of Internal Operations

Managed the organization rebranding project from inception to completion, which included website, programs, logos and marketing materials. Created all visual identity designs including brochures, programs, annual reports, posters, banners, signs, flyers, advertisements, tickets, presentations, forms and logos for ten departments. Designed interactive instructional courses using Articulate.

02/02 - 07/03

Episcopal Children’s Services

Network Administrator/ Executive Assistant

Instructed Microsoft Office training to staff members, which included Outlook, PowerPoint, Excel and Word. Maintained and updated agency’s website and maintained customer databases using Access.

12/00

University of Maryland University College

B.S., Information Systems Management

GPA of 3.7

06/95

Southern Illinois University

B.S., Aviation Management

GPA of 3.875

Keep in touch

Give me a call or message me and I would be happy to tell you more about my experience.

My place

Jacksonvile, FL

Call me

904.994.8195

Send message

[email protected]

Follow me

LinkedIn

Leave me a message

You can ask me about anything here, just type your name and e-mail and I'll answer you as soon as possible.